This is hilarious but completely mental as well. Cann doesn't want another conpany called Cann in the same industry - why is that so hard to understand or just accept? It's not "AusCann" or "CannaPal", it's "Cann".
CAN are embedded with a state government and would see this as nothing more than a free ride by implied association. A threat? Have you read any of their announcements?