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clock Created with Sketch. 14/06/14
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Originally posted by eight
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I used to be optimistic about Coca Cola for its brand, marketing , and of course the taste of Coca Cola. However, all the catalysts have pointed out the future trend is healthier and less sugar. It is reflected in the decline in the overall soft drink in most of the developed countries. Exacerbating the problem, the current tight-budget and economic uncertainty has prompted most of the consumers to be price-conscious and cut off unnecessary spending, while Woolworth and Coles promotes their own brand(low price) of Cola to compete for the market.
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An interesting view eight. All valid points. I personally feel in limbo with this share. No real conviction about which way it is going to go. I guess that tells me it should really be a sell in my view then. Good luck to all holders
