Is demand for Olay increasing?

Found an interesting article on AI, Skin Advisor software and how it is increasing demand for Olay products.

Key things I noticed.

While P&G doesn’t break out Olay results in its earnings, it recently cited demand for Olay products as a reason for exceeding expected sales.

https://venturebeat.com/2018/07/19/how-olay-used-ai-to-double-its-conversion-rate/

Net sales rose 4.3 percent to $16.28 billion, helped by demand for skincare products Olay and SK-II, as well as fabric and home care products such as Febreze. Analysts had expected sales of $16.21 billion.

https://www.reuters.com/article/us-...etailers-costs-eat-into-margins-idUSKBN1HQ1GX

Hopefully we see the benefits of this going into the future.

As always this is not investment advice, DYOR