GYG guzman y gomez limited

What I'll never understand, and I've been too many Chipotle in...

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    What I'll never understand, and I've been too many Chipotle in the US (and Guzmans in Oz); is what is so unique with Guzman that would enable it's succus in the usa when there are more than 3500 chipotles there as well as a huge amount of Mexican food in general. whats the unique selling point exactly? The yellow color or fake cultural appropriation branding of Guzman perhaps?
 
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Last
$27.35
Change
-0.300(1.08%)
Mkt cap ! $2.813B
Open High Low Value Volume
$27.57 $27.77 $27.09 $4.582M 167.0K

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No. Vol. Price($)
1 927 $27.31
 

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Price($) Vol. No.
$27.46 383 2
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Last trade - 16.10pm 25/07/2025 (20 minute delay) ?
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