More than 35,000 young voters went out to register to vote after Swift put up a post on Instgram. This was last year in September.
POLITICSRepublican presidential candidates use TikTok and Taylor Swift to compete for young voters
By 2024, Gen-Z and millennials – anyone born between 1981 and 2012 – will likely make up about 49% of the voting population. Young voters historically lean toward Democrats, but Republican presidential candidates have been trying to make inroads ahead of next year's GOP primaries.Biotech CEO Vivek Ramaswamy is using social media to appeal to younger voters. Although he used to call the Chinese-owned app TikTok "digital fentanyl" over fears China is using the app to spy on the U.S., he became the first Republican presidential candidate to join TikTok, and now, he posts regularly.
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