Is the chip's sound directionality a plus or a minus?, page-2

My understanding is that the directionality characteristic enables the speaker to direct sound in a straight line or spread out, and that the directionality can be altered dynamically if the manufacturer chooses to include that function. Consumer behaviour will ultimately guide manufacturers to incorporate appropriate functionality, understanding that not all consumers are alike. Interestingly the newly announced Homepod from Apple incorporates functionality to target the sound to a selected location. Many av receivers these days also have the ability to target sound to some degree in their setup menus.