Is YOW Disruptive? Yowie World, page-2

Strauss, a long while back, shortly after my first (or third..) parcel of YOW I was talking to a friend about the stock. She discussed it with her partner and he bought a parcel too. She told me the next day that he had done his research and was motivated by his interpretation that Yowie was a MARKETING company with a chocolate product!
I was always struck by that, and felt that he did hit on an important aspect of the company's approach to its business. It is broad and goes far beyond the chocolate eggs - that is just the base from which to launch a brand with many avenues for revenue generation. This was further emphasised in the presentation this week and which you are elaborating on above.
I think that this strategy could have (very positive) implications for the long term growth view on this stock. Will just have to keep re-evaluating one's investment goals for YOW as the progress unfolds. YOW may just turn out to have a real surprise inside for LT holders!