SPX 0.00% 1.2¢ spenda limited

Fo sometime I have been interested in understanding whatever...

  1. 840 Posts.
    lightbulb Created with Sketch. 1262
    Fo sometime I have been interested in understanding whatever happened to the customers that Appstablishment had from its relationship with Capricorn (Automotive) Co-op. When CRO aquired APPSTAB - where did the Capricorn customers go?

    The reason this was important to me was that I was under an impression that aquiring APPSTAB would bring with it an immediate & large customer base.

    However, I have heard absolutely nothng from the company about these customers since the merger / aquisition.

    So I wondered had I mis-read the situation or assumed something that was never actually the fact!?

    So, I have gone back to see what was said by the company leading up to and during the shareholder meeting at which APPSTAB was acquired, including (importantly) the independent report undertaken by Bentley's about the 'transaction' (ie: aquiring APPSTAB).

    Below is a summary of what was documented. There is alot there, so I have highligted what I believe to be the pertinent commentary provided to shareholders.

    Pay attention to the use of adverbs such as 'would' and 'will'.

    I am interested in what others know about what has in fact occurred since.

    EB

    ----------------------------------------------------------------------------------------------------------------------

    Acquisition Update (post
    The Company and its proposed merger partner, Appstablishment, continue to work together to complete
    key compliance items necessary to finalise the acquisition of Appstablishment by the Company.
    Given the complexity of the transaction and continued disruption to professional services, the completion
    of the relevant documentation has been delayed. The Company now expects to complete the acquisition
    according to the revised timetable below.

    As previously stated, the merger will deliver in excess of ~$1 million in Research and Development grants
    in FY2020, in addition to ~$500,000 in annual salesand a reduction in duplicate overhead costs to the
    business.


    Sources of revenue and expenses
    Appstablishment’s primary source of income
    has been through the provision of software
    development services provided to third parties and providing the software and support
    services for intellectual property that serves as a transaction authorisation and payment
    gateway for the Capricorn Co-op Society which is installed on more than 2,500 businesses

    across Australia and New Zealand and income receivable from the government research
    and development tax incentive scheme.
    Primary expenses are wages and salaries related to the development staff team

    Shareholder Notice of Meeting - 20 May 2021
    1.11 Advantages of the proposals in the Acquisition Resolutions

    The Directors are of the view that the following non-exhaustive list of advantages may be
    relevant to a Shareholder's determination on how to vote on the Acquisition Resolutions:
    a. the value of the combined businesses of Cirralto and Appstablishment is greater than the
    sum of its individual parts as they are expected to benefit from cost synergies and the
    streamlining of processes;
    b. acquiring Appstablishment would eliminate the payment of licence fees for the proprietary
    software the Company required to support the Spenda Platform and its other products,
    enabling Cirralto to maximise its revenue and profit margins;
    c. the Proposed Transaction will culminate in a merged entity that will directly own the key
    proprietary software and intellectual property both domestically and internationally, which
    is fundamental to enabling the deployment of software as a service (‘SaaS’) solutions and
    the development of new intellectual property and software capabilities, providing more
    security in the income generating capacity of the Company’s business going forward;
    d. the proposed merged entity will own a combined business management application and
    the SYNK’D platform (a software platform which enables businesses to connect applications
    together to remove repetitious data entry and to automate information exchange)
    (‘SYNK’D’) that will enable small and large businesses to share data simply and easily across
    business-to-business (‘B2B’) and business-to-consumer (‘B2C’) channels, as well as integrate
    17
    each transaction into company financial systems to make accounting and compliance fast
    and accurate, offering a complete solution to bring substantial productivity and cost savings
    to its customers (‘Spenda Platform’);
    e. the Proposed Transaction will provide access to Appstablishment’s existing customer base
    and trading partners which can be a springboard from which Cirralto grows its business;
    f. the acquisition of Appstablishment will provide access to a large pipeline of potential new
    customers for the Spenda Platform and
    the potential to substantially increase revenue from
    its existing customer base;

    g. Cirralto will benefit from the organisational structure and infrastructure of Appstablishment
    that is capable of supporting growth and scaling operations, in addition to a team with
    proven success in developing, marketing, implementing and commercialising software;
    h. the Proposed Transaction should make the post-acquisition Cirralto more attractive to
    investors as the ownership of the proprietary software and intellectual property both
    domestically and internationally provides more security in the income generating capacity
    of the Company’s business and offers the potential to open up substantial markets for the
    development of new products and growth;
    i. The license for share that the Company has negotiated with Appstablishment for the use of
    the Spendia IP is based on approximately 45% of specific software income. If the proposed
    Transaction is approved, there would be an immediate increase in the gross profit margin
    of circa 45% going forward.
    The Company considers that it will be more cost beneficial to
    inherit Appstablishment’s entire cost structure than to pay the license fees.
    j. the Proposed Transaction is expected to create a larger and stronger company with
    significant growth potential, quality assets, an established and proven management team,
    an attractive SaaS distribution model and a business with diversified revenue streams;

    20 May 2021 - Bentleys Independent Report - ("Summary of opinion")

    In our opinion, the Proposed Transaction is fair and reasonable to Shareholders in the absence of
    any alternative offers.
    Notwithstanding that we provide a summary of our conclusion below, it should be noted that our
    opinion should be read in conjunction with this Report in its entirety.
    Fairness
    We determined the value of a Cirralto share (on a 100% basis) before the Proposed Transaction to
    be in the range of $0.0278 per share to $0.0317 per share with a midpoint of $0.0298 per share.
    We determined the value of one share of the merged entity (on a minority basis) after the Proposed
    Transaction to be in the range of $0.0296 per share to $0.0344 per share with a midpoint of
    $0.0319 per share.

    Since the value of a Cirralto share (on a minority basis) after the Proposed Transaction is greater
    than the value of a Cirralto share (on a 100% basis) before the Proposed Transaction, we conclude
    that the Proposed Transaction is fair.
    Reasonableness
    The Proposed Transaction is reasonable because it is fair.
    We summarise the following significant factors which also provide sufficient reasons for
    Shareholders to approve the Proposed Transaction in the absence of any alternative offers.
     The Proposed Transaction will culminate in a merged entity that will directly own the key
    proprietary software and intellectual property for the SYNK’D and Spenda Platform both
    domestically and internationally, which offers the potential to open up substantial markets
    for the development of new products and growth. It is also fundamental to enabling the
    further growth of SaaS solutions and the development of new intellectual property and
    software capabilities.
     The Proposed Transaction will provide Cirralto with full control over the complete
    intellectual property portfolio, which will provide more security in the income generating
    capacity of the Company’s business going forward.
    Cirralto Limited Page | iv
     The Proposed Transaction, which will result in Cirralto taking on full ownership of the
    complete proprietary software and intellectual property portfolio both domestically and
    internationally, will not only make Cirralto more attractive as a service provider to potential
    clients but will also make Cirralto more attractive to potential acquirers for potential buyouts
    in the future.
     Cirralto’s ability to generate income is heavily reliant on the proprietary software developed
    by Appstablishment. The Proposed Transaction will remove Cirralto’s dependency on the
    licence fee arrangement with Appstablishment, which would otherwise have a material
    impact on the business if the Company is in a weaker bargaining position to renegotiatiate a
    fair licence fee. Improving the risk return trade-off in this respect is likely to make Cirralto
    more attractive to investors.
     The licence fee share that Cirralto has negotiated with Appstablishment for the use of the
    Spenda IP is based on approximately 45% of specific software income. If the Proposed
    Transaction is approved, there would be an immediate increase in the gross profit margin of
    circa 45% going forward
    .
    The Company indicated that once 350 customers is exceeded, it
    would be more cost beneficial to inherit Apptablisthment’s entire cost structure than to pay
    the licence fees.
    The Proposed Transaction will provide Cirralto with access to Appstablishment’s existing
    customer base and trading partners which can be a springboard from which Cirralto grows
    its business. This provides Cirralto with a significant, immediate base for the deployment of
    the Spenda Platform
    .
     Cirralto will benefit from the organisational structure and infrastructure of Appstablishment
    that is capable of supporting growth and scaling operations, in addition to a team with
    proven success in developing, marketing, implementing and commercialising software.
     Cirralto will have access to the Australian Government’s research and development tax
    incentive scheme given it does not currently engage in any research and development
    activities.


    ASX Announcement - 4 June 2021 - "APPSTAB Aquisition Complete"
    Cirralto CEO Adrian Floate said, “This acquisition enables Cirralto to take the next step in its ambition
    to be a leading integrated payments provider. Appstablishment brings skilled people, know-how, IP
    and
    an established customer base
    .



 
watchlist Created with Sketch. Add SPX (ASX) to my watchlist
(20min delay)
Last
1.2¢
Change
0.000(0.00%)
Mkt cap ! $55.24M
Open High Low Value Volume
1.1¢ 1.2¢ 1.1¢ $9.396K 854.0K

Buyers (Bids)

No. Vol. Price($)
24 13826610 1.1¢
 

Sellers (Offers)

Price($) Vol. No.
1.2¢ 3486919 8
View Market Depth
Last trade - 16.10pm 15/11/2024 (20 minute delay) ?
SPX (ASX) Chart
arrow-down-2 Created with Sketch. arrow-down-2 Created with Sketch.