Maths is perfect well done mate
When companies provide potential penetration of a customer base always halve the number and halve it again, that's usually closer to the mark
80/2 = 40
40/2 = 20% penetration
Even 20% is over optimistic imo
The Capricorn relationship is perhaps the more crucial and maybe easier to penetrate given the longer term relationship but it still requires a sale
That said keep working on 20% penetration for Capricorn
The other newer relationships could be much lower, I'd say 3-5% mark at a guess
It's not easy to get a business to change the way it does things, egos and all that
You can give Spenda away free and still not get far but you need to start somewhere
Will be interesting to see going forward how the conversion numbers are, but SPX don't provide it which is a concern in itself
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