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Also encouraging is a recent sharp increase in YouTube videos,...

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    Also encouraging is a recent sharp increase in YouTube videos, ie. Reviews and 'how to's ' as well as the MGM produced advert, showing 4600 - 5800 views.

    I can only assume that Dubbo store would be at the lower end of JB's stores in terms of overall sales, based on its feeder population, it's fairly remote location, and the stock levels available through click n collect have always shown only a fraction of the numbers available in other larger population stores.

    So if our salesman info at Dubbo store is reliable then we could cautiously assume that 40 units per store since 1st nov could be a minimum average, giving a total minimum of 7800 units from JB alone in the last 7 weeks. If we assumed that spark, leading edge and allmytribe combined have sold 50% of that number again we have 11,700.

    I'd consider that to be a relatively conservative estimate of sales for just 7 weeks. If we can do 50% of that again between Xmas and school returning, we are looking pretty damn good imo.
 
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