JCurve is a cracking cloud accounting product. I've at times...

JCurve is a cracking cloud accounting product. I've at times referred to it as Xero on roids.

It is mainly used for inventory holding businesses as the inventory management side of it is far superior to what Xero and MYOB can produce.

Having used it, I am very impressed with the ability of the software and the customisation level. Their support and training is superior to Xero, in my opinion.

In saying that, it is not as easy for businesses to pickup as Xero/MYOB would be. There is a more technical accounting side do it where deeper knowledge of Debits and Credits are required.

It is also more expensive then Xero and MYOB, hence the slower up take and revenue growth I imagine.

But you are exactly right, it is the netsuite version here in Oz. If it had the marketing department Xero had, I'm sure it would be multiple times of this price.

I have been dumbfounded at the price of the share, I watched it under a cent for a long time, before finally buying in recently.

If it continues to gain traction and gets a roll on the market cap should easily reach 50+ - imo.