Cosme is one of the largest cosmetic sites in Japan (ranked inside top 750 websites in all of Japan and top 8,500 websites globally) and my wife (who is Japanese) is very familiar with the site and is obviously into cosmetics
Lets say we can get just 5 million out of the 65 million Japanese women buying a $60-90 product then numbers start to add up. The question is, can they do it? I think the Japanese wing can at least.
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