@techfacts, did you listen to the webinar? DM said that the LIFX...

@techfacts, did you listen to the webinar? DM said that the LIFX management team had negotiated with the manufacturer the single largest reduction in costs in the last 3 years and after things( cheaper component ) were properly tested an announcement would be made on the degree of the cost savings. This implies an immediate margin improvement. I am in no way suggesting this is the reason for discounting, but you have a choice right here and now to be permanently upset with OHM sales to date and distrust DM or look at what is in front of you now. LIFX management have said they will be profitable this year and that was prior to tariff being removed/ re-categorized and this potential manufacturing cost reductions. Surely they deserve a chance to show that what they say can be trusted.At the current $90m market cap, if they achieve profitability on a say $60-$70m net revenue number, that would make the stock trade look extremely cheap, especially if the following year is forecast to grow at a similar rate. IMHO. Throw Travis a chance to prove he can get to breakeven by year end. Its only 6 months away