Remember back in 95 I think it was! Prime had a profit of 12 million might have been more? Then after changes to Managing Director it went down very quickly and i don't think any profit to talk about at all it's very sad to see! Content is everything in Regional Television! If you don't have a point of difference, why would audience watch! Look at CityTv in Toronto Canada flourishing due to original program and local news! And morning show that you can join in to watch the broadcast while having a coffee in the studio! Netflix, Apple TV+, Stan, Prime Video! cost less then Foxtel together! Local Programming hardly not existing anymore! People who watch Free to air watch tv out of habit, if you don't create a tv habit you are gone! Regional areas that has had a relevant regional news or children's programming since the beginning are doing much better! The TV viewers of habit have found other ways of getting there entertainment due to bad management for the last 20 years especially in local areas!
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