the wholesale channel in the UK accounted for some UK sales at least as far back as two years. At that time it was simply a few decent sales to one (possibly more, I can't remember) daigou type person who was shipping it into China. At that time it was not that lucrative for him/her (not sure why, it may have been the price he was buying it at or extra taxes in to/out of the UK) and the following 6 month period the figures dropped. Maybe it has kicked off again, I don't know
Kantar market share and Asia revenue, page-14
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