Some folks seem to forget that building a successful business takes time, hard work, good management and staff, and some luck. There is a good reason why most new business ventures shut their doors within 1-3 years. So if anybody decides to invest in the small/micro-cap companies like YOJ, they need keep in mind that there is a high likelihood that they will lose money on their investment. The same could be said about various mid/large-cap companies as well.
So what makes Yojee an intriguing investment? Some would say blockchain, other would say machine learning, while another may say artificial intelligence, and may other people will say last mile delivery. Those are all good reasons. For my part, I find YOJ intriguing because they have built a
multi-sided technology platform that can be used by any company operating throughout the value chain of the logistics industry. As such, any company on the Yojee platform can transact with other companies on the platform while maintaining full visibility of the progress of packages/goods moving through the Yojee network. Thanks to geolocation and the internet, there are no geographic boundaries to the Yojee network. More importantly Yojee is operating sight unseen because they have chosen South East Asia as their first market. Unlike most logistics software companies, the Yojee team is not only staffed with Computer Science geeks and MBAs. Ed Clarke made some shrewd moves by bringing in two individuals with deep understanding of the logistics industry: Ray Lee, Chairman and Carl Hemus, COO.
If Yojee goes on to become a successful company it will be attributed to the hiring of Cal Hemus. He is a sales expert with executive management experience who worked for leading global logistics companies (DHL & Kuehne + Nagel) in Europe, Middle East, Asia. Look him up on LinkedIn. Since his arrival, a number of legacy and unproven sales people have been let go. To replace them, they brought in couple of proven sales professionals just like the one highlighted below... You will have to do your own digging to find out who is...
All that said, Yojee is not the only company looking to capitalize on its collaborative logistics software. I have identified two well funded start-ups (one in Silicon Valley and the other in Europe) that are marketing a collaborative logistics technology platform... With that said, Yojee better begin cranking up sales and building critical mass on its platform or else they will be displaced by somebody else.
If you own shares in YOJ, I would say to hold on to end through the end of 2019 if you can afford to do so. If they is not material increase in sales by year end, then you can liquidate your position.
So keep calm - I feel like the upcoming 4C will feature very encouraging financial figures.
