Thanks for posting, it's good to know the competition out there. However you have posted two websites and no commentary, so excuse my take if it's not the intention of the discussion:
1. Keystone marketing: The website needs a serious update. It's focus appears very technical and the feeling I get is that it's directed towards surveyors. It doesn't refer to a specific industry such as nearmap offering solar solutions, as an example:
2. Keystone target market: They state 'With 8 cameras at our offices through the US, Keystone can position quickly for any project' Correct me if I'm wrong but there target market appears to be one off projects. They state they have historical data, but how often have these images been taken? Or an easy to view guide about areas covered, without getting too technical:
I'm thinking from the perspective of solar operators providing quotations who are computer/website dumb dumbs and like to keep things simple as an example here.
3. Vexcel have a much better looking website than Keystone but who is there target market? What solutions do they offer to industry? They discuss a lot about there cameras! Do they offer a SplitView Tool for ease of comparison before and after for insurance companies and local government:
If this discussion is intended to be about who has the superior camera, then I'm not able to comment. However, there are some great tech companies out there with superior technologies, you only have to look at the ASX 'penny' stocks below 10c to see that. Trouble is.. they can't attract the market as they are too science orientated and don't know how to market their product to industry.
The question should be.. are nearmap a serious threat to dominate the projected $3.4B imagery market.
