KGN 0.63% $4.75 kogan.com ltd

Sold half at $24, recently upgraded my own target from $18 to...

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    Sold half at $24, recently upgraded my own target from $18 to $21 based on strong Christmas expectations.
    Prob should have left it there lol.
    Considering selling all given the next 12 months won't likely see any more triple digit increases in business metrics.
    Reporting still opaque with limited explanation of improvements to metrics for active customers and Mighty Ape.
    Still suspect gross margin will decline given the guided ramp up in marketing expenses and slight return of competition with physical retail.

    Business model still looks great compared to brick and mortar, remains a problem of valuation.

    GL
 
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