Compare the potential size that is shaping up here compared to...

Compare the potential size that is shaping up here compared to the other DSO deposits in the labrador trough, and then also read about what the ore quality and consistency is like at the nearby Sawyer lake.

As far as I can tell the companies doing the DSO projects in the trough (Tata and Labrador) they have a fair bit of DSO, but it is over a bunch of smaller deposits - there aren't really any single large DSO deposits.

Based on what they've reported here today, the widths at Snellgrove look like they could well exceed the 90m they spoke about in the earlier reports.
With a 2km target strike length and vertical height to 230m from 10m below surface (which means the down dip height of the ore body will be more than 230m as it dips 70 deg from surface) - it doesn't take a math genius to figure out how big this could be.

Then they have an additional 5km of DSO targets in addition to this. (7km of DSO targets in total on their ground).

Can't find a hole in this story so far. And as has been pointed out there are some good names on the share register as well.