yeah AIAvitality have a cool rewards system where you exercise each week. You have a certain amount of points to get in a week and you get a $5 reward. Doesn’t seem like much but it hooks people in. As you earn more points you go from bronze , gold platinum and maybe one more level? Each level gives you larger discounts and access to more rewards.
it’s a good system that drives user activity whilst influencing people to work out everyday. Zip could use the success in the fitness industry to drive more users through a similar tiered reward system. Except as said about base it on your spending.
potential issue with that is it may go down the path of irresponsible lending.
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