Where's Laurence?
Well that's just the worst sort of marketing garbage. People in lab coats, people at their desks reviewing documents, people staging faux meetings blah blah ...
To turn the Chairman, CEO and CMO into cheesy part-time actors is just a stupid idea. They have embarrassingly been conned by slick vacuous marketeers. Its not surprising that well-educated "nerds" get seduced into stupid things by fast-talking card-sharks, but it certainly is disappointing when they are ones that lead your company.
This is not the way to attract attention or investors. Stick to presentations where you concentrate on hard-data that comes out of clinical trials. Improve outcomes for cancer sufferers and the money will take care of itself.
Big thumbs down to Leslie and Paul. You should be better than this.
Where's Laurence?Well that's just the worst sort of marketing...
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