time will tell the story ..... .... For those who are prepared...

time will tell the story .....
.... For those who are prepared to listen ....

Google pays out over $380M to partners a quarter, through their Adsense ADS programme. With 10 Million much sought after Articles (& growing), LOOK (& their Publisher partners) will now be offering their MANY MANY 'networked' EYEBALLS, Cotextual ADS rather than a 'tired', sometimes 'hit & miss' revenue earner, that Adsense has proven, at times to be. (And Google are the 'enermy', of course!).

" .....using a new technology to insert and measure ads and audience, he can monetize his existing RSS readers at a rate that should double his total online ad revenue."

< Wilson has been getting about three times the number of RSS requests for his blog as he gets page views. He's been running contextually targeted Google AdSense ads on his site; he recently implemented a new service from FeedBurner that inserts contextually targeted Overture ads into his RSS feeds and measures feed "views." Incredibly, after only three days of testing, he discovered the effective clicks and revenue yield from Overture ads in RSS views were almost equal to his AdSense page views. In other words, using a new technology to insert and measure ads and audience, he can monetize his existing RSS readers at a rate that should double his total online ad revenue. >

http://www.clickz.com/experts/crm/actionable_analysis/article.php/3495396

Wilson, is "smart", I feel!!!

Of course .... Time will tell, as it always does!!!

:)
LC

PS: LOOK closed down .02cps (overnight) and with the $1.00 USD United States Dollars = $1.34931 AUD Australia Dollars it 'equates' to an approx. (fair value) price for LOK shares, of $0.94cps