Livewire #1 most-tipped small cap

From the most recent livewire article.

Zip Co (ASX:Z1P) took out the top gong as your most-tipped small cap for the year ahead with 93 votes, and with plenty good reason too. The buy-now-pay-later contender has seen its share price rise just short of 50% during CY20, while it has soared around 428% since its low in March.

Z1P has made a few major strategic moves of late, having acquired QuadPay in June for $400 million to take on Afterpay in the US, partnering with Facebook in December to help SMEs pay for advertising, and as recently as this week, partnering with digital payment service provider AsiaPay to allow its service to be accepted throughout Asia.

Z1P is currently trading at a significant discount to its major competitor in the market, Afterpay, which has returned around 1348% since the March low in 2020 and is currently trading at $116 (8 Jan, 2021).

Shaw and Partners' James Gerrish named Z1P as his pick of the buy-now-pay-later bunch in a recently penned wire, impressed by its rapid accumulation of new customers. The portfolio manager is bullish on the company's growth, with an initial target 25-30% higher.