OLI 7.14% 1.3¢ oliver's real food limited

Lobby for new marketing team

  1. 1,608 Posts.
    lightbulb Created with Sketch. 842
    We seriously need a new marketing guru at OLI. Not to mention the non-uplift in sales (via ZERO marketing), when they do market, they do stuff like this...
    https://hotcopper.com.au/data/attachments/5582/5582848-f6cc82a5a10146c2069d14b86052cc58.jpg

    Stock photos from the US (unless that is a massively long overtaking move).

    And still their coffee is apparently from Peru (when it isn't), according to the genius website (https://olivers.com.au/our-coffee)...

    https://hotcopper.com.au/data/attachments/5582/5582855-ebc5e53a12d4298f4e611ac6d71357f9.jpg

    Bland, stock, terrible. Zero attention to detail. Little care. All words that describe the marketing and the general approach by mgt to us mugs with shares. This lot make Alan Joyce look good.
 
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