Note that this "local" paper has Site Search only, along with the typical outdated type, archive search facility.
http://www.burbankleader.com/ >
I haven't had time to check those other community sites (of The LA Times, own by the Tribune group) but will later on. What I am excited about is what (for some reason) appears to me to be, (& that is), a compromise with Google. Google can continue to have web search on those new partner sites. They may even gain some existing sites from Yahoo or, others should "they" not play the "new" game. They will/could also gain those community newspaper sites (like the exampled "Burbank Leader") with the understanding that "FindArticles in/on..." will always be fairly & fully (page one results), indexed. It's in Google's & the other BIG Portal's interest. They will get plenty of adsense ADS in many circumstances. In PARTICULAR, the situation that exists for LOOK, (relating to international search carried out within the Verticals) & having country/regional "relative" ADS for each (LOOKSMART) home page of Vertical content, to whatever country is in question.
It's a "no brainer" when any listed community newspaper article from (say, eg;) the "Burbank Leader" in the US has a reader in OZ (or, any english speaking country in the world where Google is located, including china) reading that article "out of an interest" or, a "passion" and then potentially generates "click through" revenue for the owner, (The LA Times/Tribune), through the proven Google contextualisation -adsense programme, through their (Google's) "local" advertisers!
All we (Looksmart) need is that extra search "button" that leads a "user" to the Vertical choices within Google's (or, other major SE's) "page one" results, to be installed on all partner (newspaper/publisher/media Co's) sites. In MHO, of course.
How good it that? (For shareholders)
:)
LC
LOK Price at posting:
0.0¢ Sentiment: ST Buy Disclosure: Held
A personalised tool to help users track selected stocks. Delivering real-time notifications on price updates, announcements, and performance stats on each to help make informed investment decisions.
