look hits another new low, page-5

LOOK's business has always been inhibited by its ability to build its own user base as google and yahoo et al have done.

LOOK's original model was simply a directory serving up results for MSN and this deal precluded LOOK from actually growing its business in search.

However when they lost MSN....they did NOT change their business model and have not made any effort to drive users to use their site as a primary destination.

They do have a search engine in Wisenut which has always been underfunded and as such turns up basically results which consumers do not want.

and since the appointment of the current CEO (who wa sa failure in his last position) LOOK has gone from bad to worse.

its just waiting for the final knock out blow.

the SBLC will be it and LOOK will finally succumb.