loose or lose?, page-57

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    loose vs lose...

    This confusion can easily be avoided if you pronounce the word intended aloud. If it has a voiced Z sound, then it’s “lose.” If it has a hissy S sound, then it’s “loose.” Here are examples of correct usage: “He tends to lose his keys.” “She lets her dog run loose.” Note that when “lose” turns into “losing” it loses its “E.”

    http://www.wsu.edu/~brians/errors/lose.html

 
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