Not sure where else you can potentially make money on a company...

Not sure where else you can potentially make money on a company that has a terrible resources and an unviable business plan. Just make it sound really big and the hype will do the rest.

Unfortunately, reality is many folks will get burnt investing in something they have very little understanding about. Seen it happen time and time again. The company probably has some “special” chemistry that can cheaply process the RE from such a low grade resource. Never been proven at scale, only on a lab bench. Same play book recycled over and over again and it works every time.

There’s money to be made, just need to get the timing right around when to hold and when to fold IMHO.