You are talking about fundamental versus technical. Eventually a share price will align to what is fair value, but most shares will go through months, if not years of either discounted trading or over valued trading. To reach an equilibrium of fundamental value will unlikely to happen until the business saturates.
This company is not a pure BNPL it is actually a company that solves the insolvency problem that happens due to BNPL. Pretty much made because the board saw a vision that companies like AFP with their 20% creditors unable to pay back what they borrowed will cause mass personal financial problems and bankruptcy. Their new YOZO however is a BNPL targeted towards small to medium businesses making it a B2B approach rather than B2C like most other BNPL companies out there. It is quite an unique offering and solves a genuine problem.
imo this company is just getting started. More news flow to come with global expansion is my instinct for the near term
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