This 'great idea' is translating to cash in the bank: unlike all...

This 'great idea' is translating to cash in the bank: unlike all the pie in the sky companies you mentioned. You can't sell a 'great idea' to people unless it does something for them. Unwired brings broadband internet to many homes and businesses that don't have it. It is no longer an idea - it is an effective business that has many thousands of subscribers shelling out their hard-earned to get portable broadband, as well as the potential for VoIP, and to do away with line rental. I agree that it is fully priced at the moment: and my view could change come the next report negatively, but at the moment I very much doubt that.