Marketing / Content Strategy, page-24

Things were going well in late Oct or mid Nov (maybe even accelerating), but Christmas (December) is practically guaranteed to have less trades go through, which skews down the quarter's numbers.

So I won't be thinking eg. +7% (to revenue) in the Dec quarter is bad compared to +16% in the Sept quarter, but that it's good compared to +6% in last year's Dec quarter.

A single digit or more increase to revenue would be a good result, I reckon. Since this quarter is overcoming a few headwinds: 1 RBA cut, Christmas seasonality, additional costs of the ETF while it's bringing minimal revenue (but with a boost to revenue from advisor, but probably also to expenses). 2 of those headwinds are temporary though, so not much to worry about, it's just the RBA cuts that might occur again soon (Feb?).

And if cash burn improved at all, that would be a positive (since the Christmas seasonality makes it harder to cover the fixed costs, but March will have better seasonality, so covering fixed costs more easily).