Yeah, with so many high profile partnerships I don't think anybody is in this for the 'exclusivity'. It's probably the same as most consumer spaces, where the comparative advantage comes down to huge market size allowing for multiple specialised players, sales channels, and tight BAU management (this would be capital and impairment management for BNPL). What Hum lacks compares to others is growth through acquisition..
But that's not the point of my post. I was saying that if Latitude and MasterCard had an agreement for ANZ BNPL 1 year before Bundll and MasterCard teamed up, then it's not that MC dumped us it's that they already had an existing agreement. I suspect their product was travel-focused and 2020 messed it all up and they only tried to reboot it now.
Yeah, with so many high profile partnerships I don't think...
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