Ohhh I like that Olympics advertising idea. Good thinking Dags.
My take on the Telco deal is they could easily print on the customers mobile bill an advert promoting AirPocket or simply run a massive email marketing campaign. That would cost next to nothing.
I will then be up to the relatives in Latin America to tell their family members in the US to start using the App.
I wonder how they're actually going to tackle this problem of targeting both senders and receivers.
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