Maybe not bad but maybe not so good either.It is a fairly common...

Maybe not bad but maybe not so good either.

It is a fairly common occurrence to see a retailer with cashflow problems using a surge in advertising to try to bring in that little bit extra cash to keep the administrators at bay. Remember that telecom company involving Packer and Murdock? Their ads were all over everything just prior to their going belly up. (Harvey Norman of course does this all the time so as to bring in a steady stream of sucker customers).

And of course A1 (AAM) did some advertising around the time that their spp failed and the founding MD was shown the door (or did he find it himself (?)). Didn't that advertising campaign work a hoot and be a harbinger of good performance ...

Perhaps Nick baby is just showing his inexperience (again). Advertising a junior gold company on mainstream media at this stage of the bull market is whistling into the wind imo. Clearly a far better marketing strategy for MCO is to put out timely and informative ASX announcements that get picked up on stock forums like hc. If you are a mum and dad investor wanting to get exposure to junior goldies then one of the best places you get leads from are the stock forums.

Another avenue would be the various invetor conferences.

When gold goes parabolic then taxi drivers and AM talkback shows will be abuzz with speculative plays. But not now. Twitter, youtube and now radio ads. Inexperince or desperation? Likely the former imo.