My Net Fone Limited (ASX:MNF), Australia’s leading VoIP service provider, today announced a revolutionary new range of “PRO” plan services targeted at the key market segments of SOHO and SME. The PRO plans have been developed to be ideally bundled with multi-port devices like the recently announced Linksys deal as well as from other suppliers. By targeting the SOHO and SME market, MyNetFone aims to dramatically increase subscriber numbers and revenue by tapping into a new potential subscriber base. The SOHO and SME market comprises more than 700,000 small businesses in Australia, most of which already have broadband Internet access - the key enabler for MyNetFone’s VoIP service. “A typical small enterprise may be able to save over $1000 per annum simply by bringing its phone services to MyNetFone thanks to our innovative PRO range of services, which allow multiple phone lines to be combined into one low cost service. Initial test marketing of the services has proven to be highly successful.” said Andy Fung, Managing Director of MyNetFone. The new PRO services - JumboSaver PRO and PowerSaver PRO - allow a small business to combine up to four VoIP phone or fax lines into one service. Small businesses can now operate their phone and fax services for a fraction of the cost of traditional services. The new plans also include free national calls and extremely aggressive rates to call mobile phones starting at 15 cents per minute with no connection fees. “The new PRO plans have been specifically developed to meet the needs of small business which operate two to four phone lines. This market segment will provide higher revenue per customer (ARPU) and is strategic to MyNetFone in meeting its break-even forecast for 2007.” said Mr Fung. The new PRO range of services are available from MyNetFone’s customer service centre on 1300 887 899 or through its national reseller network.
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