At least they are trying something left field and you have to commend them for that. As I have stated previously, you can’t continue to do the same thing over and over and expect different results.
I have no clue if that would help as I’m not a marketing guru, but it has to be worth a shot. Relatively speaking it’s probably not a bigger spend than the proactive interviews or the Roth reports so good on them for trying something different.
At least they are trying something left field and you have to...
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