In Korea, A2 distributes through an exclusive chain called New Origin which is owned by Yuhan Pharmaceuticals.
I've noticed the A2 range being sold has gradually expanded from A2 Platinum 1-3 to include Stage 4, and all the UHT product varieties.
In noticed a few metrics provided by Yuhan on A2's performance in their most recent annual report:
It is also clear that they A2 and New Origin have recently launched some kind of joint venture product that is focused on adult nutritional power category. It is called 'Core Reset' and contains A2 milk powder as one of the ingredients. Could be experimentation grounds for A2 moving futher into this space in other markets? Also my guess is ingredients sourced from MVM.
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