No infant formula sales rankings out yet from 618 this year.
The format is apparently a bit different with the major platforms getting rid of the long pre-sale period.
The only ranking I've seen for Tmall combined sales of all the maternal and infant brands across all categories (so including formula, nappies, other food etc.). Only Aptamil made that list for the first stage of the festival. Hopefully A2 can crack the top 10 the main sales period.
Media Updates, page-14395
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