I queried exactly the same thing direct to VTI recently as to why they were not updating the market on bloom European launch activities. I was told:
“I have shared your note with the senior leadership team and they are awaiting further traction with this partner prior to issuing a market update, but rest assured it’s on the horizon for when the time is right.”
I think they have felt a bit burnt by the lack of activity the last couple of years since the original deal. I just put this down to a covid black hole personally.
it’s clear they do intend to release a market update on this at some stage and I can also see it will be much more powerful if accompanied by either a repeat order or the first major opticians chain stocking in one of the countries.
right now whilst it’s all public information the 5-10 people who read my posts on the European launch activities are in a world of having useful information the majority of the market doesn’t. Hopefully that will change shortly
feel free to send them some feedback also. That might help
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