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08:22
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Originally posted by gwood888:
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I'm sure this article has been shared before but it perfectly summarises the serious longterm holders' position regarding Brainchip.
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In marketing we talk about the Diffusion of Innovation theory that models how new innovations are launched into a market. It is critically important to identify the early adopters FIRST and motivate them to adopt the innovation. TATA could well be the Early Adopter group who have been the first to see the competitive advantage of BRN Nueromorphic Computing. Once the middle majority (the more conservative but mass market group) see TATA winning with BRN Technology only then will they adopt. https://jwpm.com.au/reference/product-lifecycle-and-the-diffusion-of-innovation
(20min delay)