Other than the headline what's the actual impact ?
Chance of Jordan fronting advertising ? Limited. Taking money is one thing, but being on the front of a campaign is probably closer to nil. Very particular about the personal brand (see "the last dance" doco for more insight"
Chance that DraftKings will try and make a major push into daily basketball fantasy ? High - NBA fantasy is the poor cousin to MLB (the original but more for diehards in a sport with a reducing fan base long term) and NFL (the giant).
Long term implication of DraftKings having the inside running to get an exclusive All of NBA deal ? likelihood of NBA limiting their revenue by going with a single partner is pretty low - more likely to have a multi-partner deal in these types of deals which rely on reach (look at TV rights deals).
Chance of a tie in to get the Charlotte Hornets as a DraftKings partner ? Continuation of an existing sponsorship deal which was signed in 2015 - unsure whether it is still active.
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Last
47.0¢ |
Change
0.000(0.00%) |
Mkt cap ! $153.0M |
Open | High | Low | Value | Volume |
47.0¢ | 48.0¢ | 46.5¢ | $235.2K | 499.6K |
Buyers (Bids)
No. | Vol. | Price($) |
---|---|---|
6 | 54334 | 46.5¢ |
Sellers (Offers)
Price($) | Vol. | No. |
---|---|---|
47.5¢ | 5059 | 4 |
View Market Depth
No. | Vol. | Price($) |
---|---|---|
4 | 44054 | 0.465 |
10 | 110465 | 0.460 |
3 | 79000 | 0.455 |
18 | 115290 | 0.450 |
2 | 9125 | 0.445 |
Price($) | Vol. | No. |
---|---|---|
0.475 | 2448 | 2 |
0.480 | 21220 | 7 |
0.485 | 23206 | 2 |
0.495 | 11000 | 2 |
0.500 | 107916 | 7 |
Last trade - 16.10pm 28/06/2024 (20 minute delay) ? |
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