Mobecom (ASX:MBM) to massively expand customer base with Neat Ideas purchase

• Customer experience management specialist Mobecom (MBM) is set to bolster its client base with some of the biggest brands in Australia through its purchase of Neat Ideas
• Mobecom announced a sale agreement today under which it will take full control of Neat Ideas for $1.3 million in cash and 1.5 million MBM shares
• On top of this, if Neat Ideas hits some key revenue targets by the end of June 2022, Mobecom will make two more earn-out payments under the agreement
• Neat Ideas is an Australia-wide rewards platform that helps businesses provide customer and employee benefits and rewards
• Today's deal gives Mobecom access to Neat Ideas' full list of over 50 clients across the nation, including the likes of Coles, HBF, Officeworks and more
• Moreover, the combined new client list gives Mobecom access to four million end users across the country
• With the Neat Ideas acquisition, Mobecom can operate a recommendations engine platform to a wide addressable market across Australia

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