Its stupid comments like this from Christo12 who dont seem to understand once a customer has signed and software implemented the revenue offered to gsw is based on per delivery. So important for company is to reach scale bot with one company but many... the more deliveries per month the closer to profitability and them bam! They will be profitable.
Kind of like the cost to make and distribute a new music cd. Large upfront cost, so if they only sell 10000 cds they will make a loss. But if they sell 10 million cds they make a big profit. The large investment to gsw comes from the set up and integration. But! Software companies charge for the implementation services and typically aim to make 20-30 points margin on implementation services... then the big money comes with scale.
Millions of deliveries with the middle east sale is still important. Its a new region sale, and if say 2 million additional deliveries a year thats roughly doubling their current milestone achieved of 375 k transactions a month.
The n williams deal will be monumental if rolled out successfully as this would increase monthly transactions close to 100 million deliveries per month when fully rolled out, which equates to a 266x fold increase on current delivery volume or in percentage a 26600% yes 26600% increase against current volumes!!
Wow!
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