All conjecture. I am pretty sure the company is not making these sort of announcement on the basis of how high can it push the share price within a fewdays. Mool has explained it well. Moving into cheaper mattresses, that's maybe 3 or 4 times the volume alone, then add a second large manufacturer in the mix and it's possibly 7 or 8 times. It looks like Dirk is being conservative in his estimates.
Moving forward, page-49
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