My Income Model, page-202

I wonder if they will recode mobilise, pre launch. My assumption is that DMC ((drivemycar) and my caravan are obviously custom built, so changing to https would require changing alot of code. A worthwhile excercise none the less.
Any IT guys out there to comment on price/ timeframe to change a custom made website like DMC to https? Assume it would require a lot more effort than just clicking a button... (Aka alot of recoding required).. and completely different from a wix site for example.. not an it guy and stand to be corrected... But this newb would like to get their facts right on this issue..