RFG 2.78% 7.4¢ retail food group limited

The problem is rentability for the individual franchise... it...

  1. 206 Posts.
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    The problem is rentability for the individual franchise... it will only work if each square inch of the business is totally optimal to obtain rentability and 99% customer satisfaction... it takes a long time to make a concept great and eventually even greater with a good profitability... RFG has 7 - 8 different concepts that are weak, it is almost impossible to get them all on top of their sector as it stands today... i rather have 1 brand that works efficient then 7 who are logistical nightmarres such as the ones of RFG. At current price each brand is worth 10 - 15 m$ thats ridiculous.
    There will be no other option then eliminate (sell) the worst brands and concentrate on 1 to 3 concepts... The retail market will only become more competitive in the nearby future and retailers will fight for every $ that is spent. Only the best product / service / price / organisation will survive. By now we all know that RFG was a selling franchise factory... too much resources went in this area of the business... NORMALLY A FRANCHISE SELL IS THE DIRECT CONSEQUENCE OF A SUCCESFUL BUSINESS and franchisors should actually be in a position to reject 3 out of 4 candidates, just to make sure to deal with the right partners. No franchisor should ever make a marketing campain to find a franchisee... only a small mention on the site... the first steps should come from the possible candidate... which should be screened by the franchisor in a very efficient way.

    Dominos, Mcdonalds, Dunkin,... are leaders but their succes is in the little details that makes them better then their competitors ...
 
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Last
7.4¢
Change
0.002(2.78%)
Mkt cap ! $184.2M
Open High Low Value Volume
7.2¢ 7.4¢ 7.2¢ $82.48K 1.128M

Buyers (Bids)

No. Vol. Price($)
1 497825 7.3¢
 

Sellers (Offers)

Price($) Vol. No.
7.5¢ 218440 3
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Last trade - 15.59pm 19/08/2024 (20 minute delay) ?
RFG (ASX) Chart
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