Seems management are combining the cheap product quality of Woolworths with Coles catchy jingle of 'Down, down, prices are down'.
I've never witnessed any management team being so far off the mark as what I've witnessed at Yowie over the past 5 or so years. They will go down as the most arrogant, ignorant and just straight out useless board that I've ever had the displeasure of witnessing.
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