morning all,
haven't heard anything -- but,
"Building on our success with PCM applications on pillows and bedding, we have identified an opportunity to expand the use of PCMs on color fabric where standard PCMs cannot be used historically."
could be wrong - but, that sounds like massive potential to me.
Rag trade is always cutthroat - but, people do like performance.
7 Billion people wear a lot of clothes and a lot of them live in very hot areas - and, women tend to wear lots of things for fashion that are hot (temperature fellas - sit!)
I can easily imagine a large market for clothes that actually, really feel and stay cool - but, are coloured.
Price????? - well, I have had the privilage of doing many many many shopping hours with someone you all know - and, I can say this - that the cost of a decent percentage of Alexicool wouldn't pull up women where labels are sold ----------
AND, in warm areas -- one of the big complaints from women is that you just can't wear nice clothes because they are too hot -------
if that's not a selling point - well, I don't know what one is.
all IMO
Pinto
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