The SP hasn't just increased over the last few days solely on the basis of this acquisition, but a whole raft of announcements in recent times that hadn't yet been fully factored into the SP. BIG has been consistently undervalued throughout its existence on the ASX and imo is still undervalued. There are some posts on other threads that make cost comparisons between BIG and some other companies with a far greater MC based on similar revenue but less growth and less potential for ongoing growth. I'd recommend that you have a look for those posts and then consider whether you still maintain the sentiment you express in this post.
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