rights issue at 6c, page-3

Basic simple trading rules are holding me back Sentia.

Here's one such example.

A golden rule is to always trade with the trend and since NEO has been trending down for 3 years, when it was 20 times the current price it's untouchable until that trend has reversed. Even then, if the trend has only reversed on the daily chart you should be cautious, especially considering the low volume and gapping on the MD and risk only a small amount.
Of course you would set your stop loss before entering and raise that as the trade progressed to hopefully protect your profit although even that is risky on such thinly traded shares.